Forbes has unveiled its 2024 list of the highest-earning influencers, showcasing the remarkable financial power of the creator economy, now estimated to be worth a staggering $250 billion. With nearly 50 million individuals actively producing content across various platforms, the selected influencers collectively earned an impressive $720 million over the past year.
This achievement highlights not only their entrepreneurial skills but also their ability to effectively engage and monetize their vast audiences.
Notable creators like MrBeast, Khaby Lame, and the D'Amelio sisters have successfully expanded their influence beyond social media, building personal brands and launching a variety of products.